Friday, 1 April 2011

Evaluation Question 6: What kind of media institution might distribute your media product and why? - Sarah Carter

For films such as ours, I think that British production companies such as Film4 and the UK Film Council would be interested in taking a producing role.


By using a British production company to produce, there is a much larger probability of our film being produced than if we were to target our film at much larger companies such as Universal etc. With regards to audiences, British companies tend to target a much more specific and perhaps niche audience that will be interested in a specific type of film - in our case, this would be under the genre of Horror. The film would probably only be shown in specific places and to a certain extent it will recieve a more direct and select audience viewing, unlike global blockbusters which will be aimed at a mainstream audience. This will often lead to a lack in originality, and therefore by pitching our film to a smaller, British production company, the originality will remain, attracting a niche audience. It is likely it would only be exhibited in the UK and that it would be distributed to a lesser extent than if it were to be produced by a large corporation.
Film4 have often produced films that have only been released in Britain. An example of this is in the film "Hunger". This film was released in 2008 and premiered at Cannes film festival. It went on to be released only in the UK and Ireland in October 2008 as opposed to globally.

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